Community Features and Amenities Valued In 2020

  |     |   Lifestyle

Renters are drawn to apartment life for convenience, location, amenities, and the lifestyle communities offer.  With renters' needs and wants ever-changing, multifamily communities are forced to adapt.  From everyday conveniences to luxury amenities, management companies are offering a wide scale of options to potential residents.

Talk about new things we have seen become important in 2020:

In 2020, renters are placing value on smart homes.  They value keyless entry, nest thermostats, and smart lighting.  As the average age for renters gets younger, an webinar stated the median age of renters is 37, this comes as no surprise. These features not only modernize communities but make them easier to control.  Long gone are the days of getting out of bed to make sure the front door is locked.  Now, individuals can confirm the door is secured from their mobile device from the comfort of their own bedroom.


Smart features are not the only sought-after amenities of 2020.  Other amenities that may factor into a renter’s decision between two communities include club rooms, pet amenities, guest services, and health and fitness opportunities.  With the challenges 2020 has brought, communities have changed and adapted to accommodate by offering virtual fitness classes, online happy hours, and socially distanced events.  Questions from prospective renters include the percentage of fresh air brought into a building each day and the availability of rentable workstations and conference rooms.  Renters factor how adaptable communities have been through the pandemic and the precautions currently taken when choosing a new place to call home.


While many things have changed in 2020, some tried and true amenities have stayed at the forefront.  With more people working from home, renters have placed importance on apartment amenities such as windows that open along with personal patios and balconies.  Chilled package lockers, laundry service, indoor dog washing/grooming, and personal fitness classes are all things renters are currently seeking when choosing their perfect home.


Looking for your new home?  Explore our communities around the country to find the perfect fit with the amenities you desire!

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