Getting to know Friedman Communities: The Friedman Values

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At Friedman, our values: Sense of Urgency, Passion, Reputation, Teamwork, Intrapreneurship, and Relationships are the foundation upon which we are built. 

These six values are integral in making sure we stay consistent, accountable, and up to the Friedman standard. We encourage our employees to live by our values both in and out of the office. In doing so, we are able to build a community of cohesion and support so we can continue to create value beyond real estate

Sense of Urgency 

Working in an industry with many moving pieces, we must always be thinking ahead and ready to act fast when questions and situations arise.  Part of acting fast means keeping open lines of communication to ensure everyone on the team is on the same page.  We encourage our employees to take on any task they receive with a sense of urgency, large or small. 


It's as simple as doing what you love and loving what you do.  We know passionate individuals are a force that demands attention.  Coming up with innovative, creative, game-changing ideas can only occur when joy and excitement are found in everyday life.  By encouraging ideas large and small we stay motivated, engaged, and excited for our future.


We take great pride in our reputation and know it is what has gotten us to where we are today.  As we grow, we continue to build our reputation by creating trust, being accountable for our actions, and taking responsibility for our choices is something we do not take lightly.  No matter what state of division, Friedman is a name you can trust. 


The belief that collaborating, contributing, and connecting makes us stronger than ever before.  Power comes from a strong team that uses everyone’s individual talents.  By listening to one another we stay inspired, at the top of our game, and ready to tackle any project head-on with enthusiasm. 


Our goal is to never fall behind and always stay at the forefront of the latest ideas and trends.  We encourage our team members to make their voices heard and speak up when inspiration strikes.  Taking risks and embracing change are ways we ensure to always move forward in the right direction.  


The key to any good partnership is a good relationship.  To foster a healthy relationship we believe in conducting business with respect, integrity, and honesty.  We communicate with conviction and truth.  Forming healthy, open relationships sets us apart and strengthens the bonds we create. 

Throughout the years, as we have grown and evolved as a company, the values have kept us true to our mission.  They continue to evolve and take on new meaning.  We are excited to see what the future brings, and know our values will be there to guide the way.

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