Community Features and Amenities Valued In 2020

Renters are drawn to apartment life for convenience, location, amenities, and the lifestyle communities offer.  With renters' needs and wants ever-changing, multifamily communities are forced to adapt.  From everyday conveniences to luxury amenities, management companies are offering a wide scale of options to potential residents. Talk about new things we have seen become important in…

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Getting to know Friedman Communities: The Friedman Values

At Friedman, our values: Sense of Urgency, Passion, Reputation, Teamwork, Intrapreneurship, and Relationships are the foundation upon which we are built.  These six values are integral in making sure we stay consistent, accountable, and up to the Friedman standard. We encourage our employees to live by our values both in and out of the office.…

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Find your New Home Virtually: How Virtual Tours are Effecting the Multi-Family Industry

In the wake of COVID-19 virtual tours became a necessity to keep apartment communities functioning as “normal”.  They may have formed out of need, but they have developed into a useful tool for leasing offices and properties to connect with prospects at any time of day and without location limitations.  A recent RentCafĂ© survey shows that…

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Simple Ways You Can Go Green

Earth Day was created in 1970 with the purpose of bringing attention to the Earths depleting resources and the impact we make on the Earth.  Fifty years have passed since celebrating the first Earth Day.  In these years immense efforts have been made to help heal the Earth but the fight continues.  A plethora of ways…

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